• Drive sell out by conversion of cash customers to credit)
• Increase in revenue through increased credit conversions within the stores
• Ensure effective and efficient route compliance
• Increase of store coverage by 12 new stores per month to increase the Simu universe
• Build sound relationships with all customers, dealers/ store owners based on mutual trust and goodwill
• Provide continuous feedback as per client requirements (competitor activities, promotions, incentives, innovations, pricing, planograms)
• Identify training needs and escalate to trainer for action (including refreshers for stores that are finding difficulties in maintaining sell out
• Monitor competitor’s new innovations and Market sensing, and in-store pricing
• Ensure all company assets are maintained according to company policy
• Negotiate for Prime/Front Space to maximize on visibility of Watu Simu retail elements
• Check on store capacity and stock status for appropriate Simu sell out
• Report back on VOC in a timely manner for quick fix to be implemented
• Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained
• Plan and prioritize, demonstrating abilities to manage competing demands
• Check accurate pricing, promotional pricing, competitor pricing
• Any other task assigned by management

KPIS

• Assigned Route Plan Units Performance
• Business Development (min 8 stores per month)

Activity of Dealers / POS in route plan (85% AR)

• Dealer & POS Compliance

□ Assigned stores (POS) – Off Rate – Target below 8%

□ Actively tracking and escalating from performance dashboards &/or weekly Retail Mapping / Management Meeting

Dashboards included;

SIMU DS performance

WS: Simu Sales Anomalies

WS: Simu Fraud Investigation

• The Ideal candidate must be a holder of a Bachelor’s Degree/Diploma in Business Administration, Marketing, Communication, or a related field
• At least 2+ years’ experience in sales and Marketing and 1 years of experience working with a credit /fin tech company
• Excellent communication and interpersonal skills
• Strong organizational and multitasking abilities
• Proficiency in computer applications and software for data entry and scheduling
• Ability to handle inquiries and concerns with patience and professionalism
• Attention to detail and a commitment to accuracy
• Problem-solving skills and a proactive approach to customer service
• Team player with a customer-centric mindset
• Well-developed computer skills, including proven ability to use google sheets and company systems
• Reporting skills and deadline-driven

All suitably qualified and interested candidates should send their updated CVs to this link

https://watu.applytojob.com/apply/uv9YYceGf1/Sales-Representative

Deadline for Submission; Monday 26th January 2026. Note: Only shortlisted candidates will be contacted and any efforts to influence the recruitment process will lead to automatic disqualification