Marketing Supervisor
Kampala, Uganda * Full-time
Ntake Bakery & Company Ltd.
Category: Marketing and Sales
Total Positions:
Location: Kampala, Uganda
Full-time
Salary: Attractive
Posted 11 months ago
KEY DUTIES AND RESPONSIBILITIES
• Marketing Strategy & Brand Promotion
• Develop, implement, and oversee integrated marketing strategies and campaigns that promote the company’s products across multiple channels.
• Increase brand visibility and awareness through innovative advertising, digital marketing, roadshows, trade exhibitions, and community engagement.
• Ensure brand consistency in all external communications and promotional materials.
• Design and manage promotional activities, special offers, and product launches to boost market interest and product uptake.
• Regularly assess market trends and customer preferences to refine marketing strategies accordingly.
• Employment opportunities
• Sales Team Supervision & Performance Monitoring
• Lead, mentor, and supervise the sales team across various allocated routes to achieve sales targets and ensure team alignment with company goals.
• Monitor daily, weekly, and monthly sales activities and provide performance reports to management.
• Conduct regular field visits to evaluate route coverage, sales performance, and customer engagement effectiveness.
• Balance the workload across sales territories to optimize performance and minimize coverage gaps.
• Support the sales team with product knowledge, customer handling techniques, and motivational guidance.
• Customer Relationship Management & Retention
• Bridge the gap between the company and customers by ensuring excellent customer service and responding promptly to concerns or inquiries.
• Build and maintain long-term relationships with key clients, retailers, and distributors to drive loyalty and repeat business.
• Implement customer feedback mechanisms and use insights to improve product offerings and customer experience.
• Lead customer recruitment drives, onboarding processes, and retention initiatives in key market areas.
• Recruitment services
• Market Intelligence & Competitor Analysis
• Monitor competitor activities, pricing strategies, promotions, and product performance in the market.
• Provide timely and accurate market intelligence reports to management for strategic decision-making.
• Identify emerging market trends, threats, and opportunities that could impact company performance.
• Revenue Collection & Account Reconciliation
• Follow up on all customer payments to ensure timely settlement of invoices and outstanding balances.
• Work closely with the Accounts team to reconcile customer ledgers and address discrepancies promptly.
• Implement effective credit control procedures in line with company policies to minimize bad debts.
• Track and analyze sales and collection data to inform planning and decision-making.
• Product & Distribution Management
• Support the development of new products by collecting market feedback and participating in product testing and launch planning.
• Work closely with production, quality control, and logistics teams to ensure timely product availability and delivery to all routes.
• Optimize distribution channels to enhance reach and reduce distribution costs.
• Conduct route audits and ensure optimal product placement and merchandising across customer outlets.
• Team Collaboration & Cross-functional Support
• Liaise with departments such as Production, Quality Assurance, HR office, Logistics, and Finance to align marketing activities with operational capabilities.
• Participate in cross-departmental meetings to coordinate efforts and share market feedback.
• Support departmental initiatives aimed at continuous improvement, innovation, and customer satisfaction.
• Representation & Brand Image Building
• Represent the company during trade visits, exhibitions, and customer forums, projecting a professional image at all times.
• Enhance corporate reputation through relationship building and consistent messaging in the marketplace.
• Promote brand loyalty through storytelling, customer engagement, and community involvement initiatives.
• Reporting & Performance Analysis
• Prepare and submit regular reports on sales trends, market activities, team performance, and customer feedback.
• Track return on investment (ROI) for marketing campaigns and propose adjustments where needed.
• Recommend process improvements based on performance metrics and market feedback.
Recommended for you
QUALIFICATIONS / SKILLS
• Education
• A minimum of a Bachelor’s Degree in Marketing, Business Administration, Commerce, or any other related field from a recognized institution.
• A Postgraduate Diploma or Master’s Degree in Marketing, Strategic Management, or Sales will be an added advantage.
• Experience
• A minimum of 3–5 years of progressive experience in marketing, brand management, sales supervision, or a related commercial role.
• Demonstrated experience in FMCG (Fast-Moving Consumer Goods), particularly in sectors such as edible oil, soap, detergents, or plastics, is highly preferred.
• Proven ability to manage sales teams, develop marketing strategies, and drive market growth in competitive environments.
• Experience in route sales operations, territory management, or distribution planning will be an added asset.
• Certifications and Training
• Professional training or certification in any of the following is an added advantage:
• Digital Marketing
• Sales and Marketing Management
• Customer Relationship Management (CRM)
• Leadership or Team Management
• Proficiency in MS Office (Excel, Word, PowerPoint) and familiarity with sales management or ERP software is required.
• Knowledge of market analytics tools or CRM platforms will be beneficial.
HOW TO APPLY
Interested candidates are invited to submit their applications, including a detailed CV and cover letter, by 28th July 2025.
Applications can be sent to hr@ntakegroup.com or delivered directly to our Kampala Head Office.
Ntake Bakery & Company Ltd is committed to diversity and inclusion and is an equal opportunity employer.
We encourage all qualified candidates, regardless of background, to apply.
Our Slogan: Ntake Bakery & Company Ltd: Pioneering Quality, Innovation, and Sustainability Across East Africa – “Your Family Choice.”
Deadline: Expired
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