• Guard & Grow the Brand • Keep NRG bold, fresh, and loud. Protect what we’ve built, but never let it stand still. • Create Culture, Not Just Campaigns • Launch ideas that spark talk, FOMO, and real connections, on air, online, and on the streets. • Win with Partners • Show advertisers and collaborators why NRG’s audience is the hottest commodity in the market. Turn partnerships into culture-shaping wins. • Lead Campaigns That Bang • Plan, launch, and measure big-impact campaigns across radio, digital, and live events. Then take them to the next level. • Use Data to Stay Ahead • Trends move fast. You’ll read the signals, track the metrics, and use insight to keep NRG leading, not following. • Be the Connector & the Driver • From DJs and content creators to commercial partners and creative teams, you’ll unite people under one loud, powerful brand story. • Think Beyond • Innovation is your second language. You’ll spot opportunities others miss and bring ideas that take NRG where no one expects.

• Experience building and growing brands that stand out • Proven success running integrated campaigns (radio, digital, live) • A deep feel for entertainment, youth culture, and lifestyle trends • Killer storytelling that sells more than ads, it sells an attitude • Cool confidence, loud ideas, and energy that fills a room • You don’t just think outside the box, you flip it, remix it, and burn it down • Leadership skills to inspire teams and partners at every level • Hunger to elevate NRG, not just keep it top, but take it higher